diff --git a/packages/backend/src/main.ts b/packages/backend/src/main.ts
index 3e363b0..3f6ccc3 100644
--- a/packages/backend/src/main.ts
+++ b/packages/backend/src/main.ts
@@ -38,6 +38,7 @@ import { ModuleService } from './services/module.service.js'
 import { AppConfigService } from './services/config.service.js'
 import { SettingsService } from './services/settings.service.js'
 import { users } from './db/schema/users.js'
+import { companies } from './db/schema/stores.js'
 import bcrypt from 'bcryptjs'
 
 async function seedInitialUser(app: Awaited<ReturnType<typeof buildApp>>) {
@@ -73,6 +74,17 @@ async function seedEmailSettings(app: Awaited<ReturnType<typeof buildApp>>) {
   app.log.info('Email settings seeded from environment')
 }
 
+async function seedCompany(app: Awaited<ReturnType<typeof buildApp>>) {
+  const name = process.env.BUSINESS_NAME
+  if (!name) return
+
+  const existing = await app.db.select({ id: companies.id }).from(companies).limit(1)
+  if (existing.length > 0) return
+
+  await app.db.insert(companies).values({ name })
+  app.log.info({ name }, 'Company seeded from environment')
+}
+
 export async function buildApp() {
   const app = Fastify({
     logger: {
@@ -209,6 +221,11 @@ export async function buildApp() {
     } catch (err) {
       app.log.error({ err }, 'Failed to seed email settings')
     }
+    try {
+      await seedCompany(app)
+    } catch (err) {
+      app.log.error({ err }, 'Failed to seed company')
+    }
   })
 
   return app